Switching to a Digital Menu Board for Your Cafe
For anyone who owns a restaurant, it is essential that you take the proper steps to modernize your establishment and make it appealing to customers. If your deli or cafe currently has a poster board above the order counter with the menu, you might want to consider switching over to a digital menu board. Digital menu boards are all the rage nowadays and you’ve probably seen them in local eateries like Burger King and McDonald’s.
What Exactly is a Digital Menu Board?
A digital menu board uses a smart television to place your menu on the screen. Because it’s a digital display, it can be changed quickly and easily through a software program on your computer. Instead of paying someone to have your poster board changed when you want to add menu items or alter prices, you can do it from the convenience of your cafe office. Digital boards are also great for modernizing your place of business and making it look upbeat and sophisticated. Along with the overall look, the board is super easy to read and you can customize it to fit your needs. From adding logos to changing the color of the menu, the way your new digital display looks is totally up to you.
How to Get One Installed
First, you’ll want to find a good television that will be able to handle a digital menu board. You can find one by visiting this link: https://enplug.com/blog/10-tips-choosing-best-tv-for-digital-menu-board. Once you’ve found a good quality television that has digital capabilities, you’ll need a menu board software. The software gives you the ability to create and edit your menu as you see fit. Once the software is installed on your computer, there are no maintenance or annual fees to keep it running. The only additional cost that you’ll have is the extra electricity that the television is using while it’s on.
If you’re purchasing a very large television and will be mounting it above a checkout counter, you should consider hiring a handyman to do the installation work for you. It can be dangerous to you, your workers and your customers if the television is not mounted properly and falls off of the wall. You’ll also regret not paying a little more to have it professionally mounted if it falls and the television needs to be fully replaced. Handymen can charge a pretty hefty fee for their services, but it’s worth it when you have a secure and safe menu board that everyone will benefit from.
Pros and Cons of a Digital Menu Board
Digital menu boards are great, but they may not necessarily be for every restaurant, cafe or diner out there. If your patrons can’t order from a checkout counter and instead have to sit down with a paper menu, there’s really no reason to invest in an expensive television and software program that no one will even use. You also need to remember that the investment to purchase a television and program to get the digital display shown can be quite substantial in the beginning. For a good, high quality television, you should expect to pay a few thousand dollars. The software you’ll need in order to display the menu on the television can be a few hundred dollars and the price you pay to have the television mounted can cost about the same. If you have it within your budget to switch from a poster board menu to a digital one, you’ll find it benefits the look and appeal of your restaurant and makes it easier for people to place their food orders.